How to Build a 6 or 7-Figure Brand (Step-by-Step System)

Building a six or even seven-figure brand isn’t just a dream—it’s achievable when you follow a proven system.

How do I know this?

✅ I’ve personally worked with entrepreneurs who have grown their personal brands to $36,000–$48,000+ per year in extra revenue.
✅ I’ve built my own brands, generating over $1,000,000+ in earnings through platforms like Kajabi.
✅ I’ve tested, refined, and built systems that work consistently over time.

In this post, I’ll break down the exact system you can use to build and scale your brand—whether it’s a personal brand, product-based brand, or service business.

The Brand Growth System: A Step-by-Step Framework

Every successful six or seven-figure brand follows a structured system. This system has two key areas:

✅ Attraction – How you bring in new people to discover your brand.
✅ Promotion & Monetization – How you turn attention into revenue.

But before we get into that, let’s talk about one critical milestone you must cross to make money…

The Free vs. Paid Line (The “Monetization Barrier”)

At first, people don’t know who you are. They might watch your content or follow you online, but they haven’t invested in your products or services yet.

Your goal? Move them from "just watching" to becoming paying customers.

This is where The Monetization Barrier comes in.

Everything before this line is free content—this is how you attract people to your brand.
Everything after this line is paid products/services—this is how you generate revenue.

Let’s break down how to make this work.

Step 1: Attraction (Getting Attention for Your Brand)

Before you can sell anything, you need an audience.

There are two main ways to attract people to your brand:

1️⃣ Free (Organic) Marketing

This is content marketing—providing value so people naturally find you.

✅ YouTube Videos (Long-form content)
✅ TikTok, Instagram Reels, Facebook Shorts (Short-form content)
✅ Blog Posts (Written content for Google search)
✅ Podcasts (Audio content for deeper engagement)

💡 Example: My YouTube channel has over 1,600+ videos because I focus on giving value for free before asking people to buy anything.

✅ Why this works: Free content builds trust and authority. When people see you as an expert, they’re more likely to buy from you.

2️⃣ Paid Marketing

Once you’ve built some traction, you can use paid ads to scale faster.

✅ Facebook & Instagram Ads
✅ YouTube & Google Ads
✅ TikTok & LinkedIn Ads

💡 Pro Tip: Start with organic marketing first. Once you know what works, you can amplify it with ads.

Step 2: Building a Lead System (Email List & Communities)

At some point, not everyone will buy immediately.

But you don’t want to lose them forever—which is why you need a lead system.

🔹 Email List – Collect emails by offering a free guide, checklist, or resource.
🔹 Community (Skool, Facebook Groups, Discord, etc.) – Build a free group where people can interact and learn more from you.

💡 Example: I offer free ebooks & training in exchange for an email signup. This allows me to stay in touch with my audience even if they’re not ready to buy yet.

✅ Why this works: Email marketing is one of the highest ROI strategies for online businesses—every $1 spent can generate $42 in return.

Step 3: Monetization (Turning Attention into Sales)

Once you have an engaged audience, it’s time to monetise with different offers.

Here’s a simple product ladder you can follow:

💡 Example: Apple follows this exact model:

✅ Low-ticket: iPhone accessories
✅ Core offer: iPhones & iPads
✅ High-ticket: MacBooks & Pro Devices
✅ Recurring revenue: iCloud, Apple Music, Apple TV

How to Apply This to Your Brand

✅ Start with a simple product or service – A book, mini-course, or digital product.
✅ Offer a mid-tier program or service – Coaching, consulting, or an online course.
✅ Expand into high-ticket & recurring revenue – Events, mastermind groups, software, or subscription programs.

Step 4: Scaling to Six & Seven Figures

Once your core brand system is in place, you can scale up by:

🚀 Automating Marketing & Sales – Use email sequences, ads, and automation tools.
🚀 Expanding Your Offerings – Introduce new products & services over time.
🚀 Leveraging Partnerships – Collaborate with influencers, brands, and affiliates.

💡 Example: My friend Reezy Resells implemented this system and added $36,000–$48,000 per year to his income.

✅ Why this works: As your audience grows, your brand becomes a machine that works for you 24/7—even when you’re not actively working.

Recap: The 4 Steps to a Six & Seven-Figure Brand

1️⃣ Attraction – Get attention with free or paid marketing (YouTube, TikTok, Blogs, Podcasts, Ads).
2️⃣ Lead System – Collect emails & build free communities to keep people engaged.
3️⃣ Monetisation – Sell low-ticket, core offers, high-ticket, & recurring products.
4️⃣ Scaling – Automate, expand, and grow into six & seven-figure success.

🔥 Follow this system, and you’ll have a powerful, scalable brand that can generate serious revenue.

Want to Build Your Brand in Just 24 Hours?

If you’re not sure where to start, check out my 24 Hour Brand System.

✅ Choose the right niche & name
✅ Set up your online presence in record time
✅ Pick a monetization strategy that actually works
✅ Start attracting an audience immediately
✅ Learn from real case studies of successful brands

📌 Click here to get access → https://www.systemisefulfilment.co.uk/24hourbrand 

Final Thoughts: Start Taking Action Today

Building a six or seven-figure brand doesn’t happen overnight, but it starts with a decision.

🚀 You don’t need everything perfect—just take the first step.
🚀 Follow the system, refine as you go, and scale up over time.

Your future self will thank you for starting today.